Combining Social Media with Out-of-Home Advertising to optimise your exposure potential. Data recently released by Route, the outdoor media analytics research company has reaffirmed that out-of-home advertising is the most wide reaching medium in Great Britain. This supports Facebook’s latest study into combining out-of-home advertising strategies with promotions on social media. By using an amalgamation of more traditional public (Billboard … Read More
The Screen Printing Process
From pixel to printed poster Screen printing is a technique that dates back to the Chinese Song Dynasty (960–1279) AD. However, the process only became popular in Europe during the 18th Century when we gained access to the relevant materials. Traditionally achieved by hand using a silk mesh, printing can now processed on a mass scale using man-made materials (we … Read More
